Rich Communication Services (RCS)

RCS_JOYN_ENRICHED_CALLING_CRANE_MOBILE_TESTINGIt’s quite a long time that we first heard about RCS. Nevertheless it looks like this enriched service is not convincing the end users to be their preferred messaging service. In addition the goal doesn’t seem easy. The messaging market is very competitive and these competitors have a quite stable market share.

We, in brightONE, are being participants in the race of achieving this goal. Or at least accomplish the objective of developing better networks and/or applications that help the users decide for RCS. That’s why we have decided to start writing about RCS in our blog.

As an introduction we will have a look a little bit in the history of the RCS service, trying to analyse the reasons why the RCS messaging applications haven’t yet been established as a key player in the messaging world. We will check the pros and cons of the service and we will have a look at the RCS real time market status and the countries where it is already possible to use it.

Besides, in this blog the main issue to address will be to share brightONE experience in GCF RCS Testing. Discuss about the topics that really matter in order to get an ecosystem of networks and clients without issues, which will encourage the users to decide finally to use the RCS services.

The GSMA (Groupe Speciale Mobile Association), who represents the interests of mobile operators worldwide, has been in charge of bringing the maximum power to bear in ensuring the success and global interoperability of RCS. They provide the following definition in their webpage:

Rich Communications Services (RCS) is the platform that enables the delivery of communication experiences beyond voice and SMS, providing consumers with instant messaging or chat, live video and file sharing – across devices, on any network.

RCS marks the transition of messaging and voice capabilities from Circuit Switched technology to an all-IP world – and it shares the same IMS investment and leverages the same IMS capabilities as VoLTE and Video calls over LTE.

RCS is facing a long way to achieve success in its objective. Device manufacturers and network operators across the globe are putting a great deal of effort into this project. Let’s see if at the end all this effort will be rewarded.

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